One of the greatest tasks every founder must be saddled with is the need to continuously seek opportunities to support the growth of their startup.

It simply can’t be outsourced.
And the steeper your hockey stick growth gets, the more the need to sustain it becomes inevitable.
Depending on the market you’re in and the intensity of competition in that space you’ll hit a cap where the law of diminishing returns sets in.

At this point, you’ll have to do either or both of these:
1. Innovate
2. Penetrate a high-growth market

You need this if you’re going to stay relevant as a startup.

Quite frankly, despite the fact that they’re both hard, the latter is much easier than the former because you’re most likely tapping into an already existing demand.

However, you can’t achieve any of them without identifying and understanding the opportunity and how to leverage it.

Speakers:  

Reza Dehbasteh: Co-founder, Cybersecpatrol

James Mallett: Co-founder, Beeline

Andy Umana: Co-founder & CEO, Relsify

Omowunmi Imoukhuede: Co-founder & CEO, Eviola & Co